They werent able to overtake Nv nor Intel with 1.5 and 2 node advantage respectively and miraculously will then overtake at disadvantage?
No miraculously, no. By differences in design. The end section of that video is the part where he explains his reasoning, but I'll summarise here for anyone who doesn't want to watch it:
There are a few factors;
i) Different types of components on a GPU scale quite differently with changes in nodes. Scaling in terms of the size required on the die. I/O hardly scales at all now, memory (i.e. cache) scales moderately but certainly not well and the processing side of things continues to scale well.
ii) There's a practical limit to the maximum chip size with a given node.
iii) The rate of introduction of new nodes has slowed and will probably continue to do so.
So the largest potential gain with a chiplet design isn't in production costs. It's the amount of processing hardware that can be fitted on the largest chip that can be manufactured on any given node. There is a reduction in production costs, but it's not massive in comparison with retail costs. At the top end, it's barely relevant. What's relevant is that AMD's chiplet design makes it possible to make the main chip almost all processing hardware by moving a lot of the rest to other chips. It would be possible for AMD to bring out a GPU with double the amount of processing hardware than would be possible with a monolithic design, i.e. double what nvidia could do. They haven't. But they could. They could make a 7999XXXTXXX card with twice as much processing hardware as a 4090. More if they went closer to the effective maximum chip size on the current node. What they've done instead is put about as much processing hardware on a chip about half the size.
As I've said before, I expect AMD to bring out only halo cards that are about on a par with the 4090 and 4080 and slightly cheaper. AMD's chiplet design probably saves them ~$50 per card (EDIT: For a card using the top end GPU in the range). Undercut nvidia by $50 and make the same vast profit margin on each card. Or undercut them by $100 and make a very slightly lower profit margin. $50 production costs isn't much to care about on a $2000+ graphics card. I don't think AMD wants to change the current situation in the graphics card market. Their focus is on the datacentre.
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