Refuse to buy a 1070 at current pricing

[DarrenM343]

We are talking about buying entertainment devices that become essentially worthless within a couple of years, not financial planning. There is nothing "wise" about buying a GPU, its a completely frivolous expenditure, no matter the relative pricing.

For me personally a difference in price of maybe £50 isnt even a takeaway for the family, or a few beers and a taxi home on a friday night, so "saving" £50 by waiting a couple of months, when i could have an extra 2 months use of something, its the penny pinchers that seem unwise to me.

Completely agree with that.

 

[harmattan]

So it looks like the problem is again UK/EU pricing.

In the US:

Gigabyte G1 1070 is $429
EVGA ACX3.0 1070 is $419

Yes, the prices have gone full retard in the Eurospace. I've never seen a price disparity like this, UK prices are at numerical parity with the US now e.g. a $430 1070 is £430 in the UK. Otherwise put, yiu can buy a 1080 inbthe US for the cost of a 1070 in the UK now.

So glad I have a way ti get my cards from back home if needed.

 

[Griffildur]

That's the best joke I've seen all day, granted it's only 6:57am . Morals and gambling go well together

I was expecting the next post with a hotel or maybe a football team bought on a whim, I am slightly disappointed now.

 

[Furyio]

I think you are the minority here, everyone else thinks we are being gouged on price. Nice work acting as the Nvidia Shill, I have a g-sync monitor and a 970, so I am the typical Nvidia fanboy and even I think what you said is ridiculous.

Our price in the UK/EU is well above and beyond what the USA are paying even with VAT.

The additional £150 for a newer generation of mid/high cards is a joke and while I could buy 5 of them right now, I'm not going to on principal. Which some of us have.

I'm with the poster you responded to here.

While it "feels" like "everyone" is complaining about pricing, Nvidia are an experienced enough company that they know when a pricing point will provide a drop in sales. Like any company managing a monopoly in the marketplace, where their products run on iterations and new releases, they will gently increase the price up and up until the point consumers don't buy.

So while we mostly all feel the price point is bad, and we can quantify it anyway we want, the simple fact is the cards are still sold out in most retailers, and there back orders being generated. So they are pretty much going to run with that price point, when people continue to pay it.

Personally, I'm likely ordering the Inno IChill x4 at the end of the month. Overclockers are VERY expensive for it, where I see elsewhere pre-order pricing for €430 Overclockers looking for £500. As the card isn't actually out yet, that might be a placeholder.

But €450 is really the most I'm going to pay for a 1070. Moving from a R9 290 (And I just bought a AOC 144hz monitor) I can justify the upgrade and the cost and feel I'll be getting enough bang for buck.

I don't think it helps the debate or the discussion when people label the 1070 as a mid range card, incorrectly imo. There is what, two cards on market, that are better then it. From a pretty high volume of cards and iterations, I think its accurate to say that the 1070 is a high end card. That might well change in a year with new iterations from AMD or Nvidia themselves, but that is a year away. I think people pining the 1070 is a mid range card, is false justification for claiming it needs a lower price

 

[Tommy_Here]

I'm with the poster you responded to here.

While it "feels" like "everyone" is complaining about pricing, Nvidia are an experienced enough company that they know when a pricing point will provide a drop in sales. Like any company managing a monopoly in the marketplace, where their products run on iterations and new releases, they will gently increase the price up and up until the point consumers don't buy.

So while we mostly all feel the price point is bad, and we can quantify it anyway we want, the simple fact is the cards are still sold out in most retailers, and there back orders being generated. So they are pretty much going to run with that price point, when people continue to pay it.

Personally, I'm likely ordering the Inno IChill x4 at the end of the month. Overclockers are VERY expensive for it, where I see elsewhere pre-order pricing for €430 Overclockers looking for £500. As the card isn't actually out yet, that might be a placeholder.

But €450 is really the most I'm going to pay for a 1070. Moving from a R9 290 (And I just bought a AOC 144hz monitor) I can justify the upgrade and the cost and feel I'll be getting enough bang for buck.

I don't think it helps the debate or the discussion when people label the 1070 as a mid range card, incorrectly imo. There is what, two cards on market, that are better then it. From a pretty high volume of cards and iterations, I think its accurate to say that the 1070 is a high end card. That might well change in a year with new iterations from AMD or Nvidia themselves, but that is a year away. I think people pining the 1070 is a mid range card, is false justification for claiming it needs a lower price

Definitely agree with your comment about the 1070 being a high end card and I'd even go as far as to say it's the second fastest card OVERALL stock for stock it AT LEAST matches 980 Ti and Titan X more often than not it beats them, overclock them all and they're all the same roughly give or take so with drivers only bound to improve 100 watt less TDP I'd definitely say it's the second best GPU you can buy right now. it's a fantastic card, I think £375 for aftermarket would have been nicer but £400 is still NOT bad for a 150 watt tdp card with 8gb Vram and better than titan x performance that'll give 4k a go on it's own

 

[Insanties_birth]

We are talking about buying entertainment devices that become essentially worthless within a couple of years, not financial planning. There is nothing "wise" about buying a GPU, its a completely frivolous expenditure, no matter the relative pricing.

For me personally a difference in price of maybe £50 isnt even a takeaway for the family, or a few beers and a taxi home on a friday night, so "saving" £50 by waiting a couple of months, when i could have an extra 2 months use of something, its the penny pinchers that seem unwise to me.

That's a good argument in the sense of not wanting to wait and being willing to spend what you want on a graphics card but it doesn't negate any argument in regards to relative pricing, getting ripped off and being stupid enough to waste the money in the first place.

Something tells me with that sort of frivolous logic and spending habits that you'd already have a decent gpu anyway thereby not needing to waste money just to promote overcharging in the industry. Either way it's your choice of course but saying 'I want it and will buy it' is never really a logical argument it's just a situational one. Any millionaire can spend whatever they want without worry but would that mean that any sense of value in the world disappeared? Your situational position leading to ignorance of real world value is a different argument and even then with the money people can respect the real world value and still aim to get a better deal than throwing there money down the drain. Even big businesses with more money than sense don't aim to get ripped off lol. You'll find in the real world that no matter how much money you have there is still sensible options and dumb options, how much it effects you is a situational argument for those that don't care if Nvidia continue ripping people off and are happy to fuel it.

 

[XeNoNF50]

Sometimes I don't feel it is overly expensive as it's > perf than 980ti and titan. But most of the time, because of the naming of the card, I do feel it is overly expensive. Weird situation.

 

[.Trooper.]

Sometimes I don't feel it is overly expensive as it's > perf than 980ti and titan. But most of the time, because of the naming of the card, I do feel it is overly expensive. Weird situation.

Because the 1080 is sort of in a price bracket not defined by a card of previous generations.

If their intention was to separate these new cards from their old counterparts, they've done it wrong really. If you release a card called a 1070, it's gonna be compared directly to the 970..

 

[Defiant306]

We are talking about buying entertainment devices that become essentially worthless within a couple of years, not financial planning. There is nothing "wise" about buying a GPU, its a completely frivolous expenditure, no matter the relative pricing.

For me personally a difference in price of maybe £50 isnt even a takeaway for the family, or a few beers and a taxi home on a friday night, so "saving" £50 by waiting a couple of months, when i could have an extra 2 months use of something, its the penny pinchers that seem unwise to me.

I agree in the sense that the items in question aren't life essential, but I disagree with your analogy about £50.

£50 may not be a lot of money for you but it can be a lot for other people, I myself have had to save for many months and then when the prices are the way they are people can get a bit mad.

As it is I will have to wait for a couple months now to fund an upgrade.

 

[Scramz]

We are talking about buying entertainment devices that become essentially worthless within a couple of years, not financial planning. There is nothing "wise" about buying a GPU, its a completely frivolous expenditure, no matter the relative pricing.

For me personally a difference in price of maybe £50 isnt even a takeaway for the family, or a few beers and a taxi home on a friday night, so "saving" £50 by waiting a couple of months, when i could have an extra 2 months use of something, its the penny pinchers that seem unwise to me.

+1

I understand this is not for everyone, but I personally would rather spend a bit extra and have more fun sooner than waiting for a few months.

We are fleeced on most newly released products, even away from PC hardware. It is the way the world is, business.

 

[ShakeNBake]

+1 for not buying at this price.

Personally not buying until it comes down to £300-350 (ideally with a free game chucked in too). If that doesn't happen, I'll stick with 1080p/144fps til 4k/60fps gaming is affordable.

It seems nvidia messed up this launch a little bit.
Sure the $$$ will be rolling in, but the brand damage to anyone not willing to spend £400 on a GPU will take some time to heal.
The price seems fair for the performance on paper.
The naming doesn't match the price compared to previous generations, which I think is what people are mostly getting riled up about.

 

[Geo-Gamer]

Went to purchase the MSI 1070 Gaming X and the price went up to £430

Slightly put off now

The pain was too much from the start this has killed me even more xD

 

[mahius]

If you're on 1080p and you have less than a 970, the new AMD 480 looks like a good upgrade.

If you're on 1080p and you have a 970 or something around that performance, not much need to upgrade.

If you're on 1440p+ and you're on a 970 or lower, you may want to upgrade, or you may want to wait it out for the 1080Ti/Vega.

If you're on on 1080p+ and you have anything above a 970, you should really be waiting for Vega/1080Ti/beyond.

These cards are expensive. I bought one as I have no card and I'd personally prefer getting a newer gen card than a used 980Ti. If you're not in a situation in which you're building a new PC or you have no card you should (mostly) be waiting for price drops. Simples.

But also at the end of the day, people make their own money, they're free to spend/waste it however they choose

Couldn't be said better.

Regardless of budget, if you want 1440p high framerate or 4k60, then there is currently no cards that are capable. Buying a 1070/1080 for 4k, one will be disappointed. Unless you buy 2... but that's over a grand of GPU.

 

[Orangey]

These cards are overpriced, overhyped and underengineered IMHOTBH.

They have the casual market completely sewn up, so overcharging won't hurt them with those people. They don't even know AMD exists, if they can't afford a 1070 they'll just buy a cheaper nvidya.

Sad state of affairs.

 

[dits]

How can there be any competition when AMD and Nvidia are only two players in the market ?

 

[Griffildur]

These cards are overpriced, overhyped and underengineered IMHOTBH.

They have the casual market completely sewn up, so overcharging won't hurt them with those people. They don't even know AMD exists, if they can't afford a 1070 they'll just buy a cheaper nvidya.

Sad state of affairs.

completely agree with you on that except the under engineered part - if anything Pascal seems to be a huge step forward.

In my case however it's all AMD's fault. I did have ATI / AMD cards and AMD processors until they started to screw up things, drivers not working, 3D not working for years so I was stuck on old drivers for a very long time.

That was the point when I went with Nvidia exclusively and never looked back.
I was thinking to give them another chance now seeing how much the 1070 and 80 cost, but I found a way to buy affordable ones so not going to give AMD a chance this time either.

It's their own fault I'm afraid. I don't care about the cost, it's about the quality and durability that I am after and I am getting it with Nvidia.

 

[DarrenM343]

How can there be any competition when AMD and Nvidia are only two players in the market ?

Two players is enough to generate competition but one's far ahead of the other right now in terms of getting products to market and also performance, and it's through no fault of their own that there's little competition.
Would be good if another player came along but not sure the market is attractive enough to anyone. Is there room for another player?
Better option would be someone with deep pockets buying up AMD and taking the fight to Nvidia - but probably actually losing money for quite a while to gain market share.

Made me laugh when AMD said (from what I read) that the NVidia cards are expensively. Where are their products then? If they release a 1080 10% beater in 6 month time for say £80 less then that's not great either as R&D is cheaper with time anyway.

 

[Griffildur]

Two players is enough to generate competition but one's far ahead of the other right now in terms of getting products to market and also performance, and it's through no fault of their own that there's little competition.
Would be good if another player came along but not sure the market is attractive enough to anyone. Is there room for another player?
Better option would be someone with deep pockets buying up AMD and taking the fight to Nvidia - but probably actually losing money for quite a while to gain market share.

There's always room for another player especially when prices are very high like they are now.

It does seem however that our own regulations ( EU ones especially ) have a big effect on the cost.

If we had to pay with a fair parity USD vs £ or whatever else, no one would have cared. If you could bag a gtx 1080 for under 500 would have we complained that much? Me thinks not ...

 

[md99]

Not only do I need a new GPU (the 1070 is/was the card I want) I need a new cpu, mainboard and ram. Going to cost me over a thousand euro as I haven't upgraded since 2008.

I especially want to upgrade so I can play stuff like Doom 4, Rise Of The Tomb Raider and a few others (mostly shooters). Stuff that is available on or coming to console.

This morning I see that Microsoft have announced mouse and keyboard compatibility is coming to Xbox One very soon. If games like the aforementioned Doom can be patched to play wth m&kb I'll ditch the whole upgrade and just buy an Xbox. It would cost less than what nVidia want for their ******* graphic card.

 

[KillBoY_UK]

Don't like it don't buy it its quite simple.

The high prices are due lack of competition at this end of the market mainly, with abit of probably low yield with it being a new process.