Not sure how AMD are ‘worse’ than any other competitor. All of these companies exist for one reason, to make money for their shareholders. They aren’t out to do anyone a favour.
There are plenty of instances where every tech company has undertaken shady practices or made questionable choices.
At least AMD are there, and like I said before, they are much more open in terms of their technology and standards than their competitors - without them we would have Intel/Nvidia without any sensible competition. And that would be awful. Look what Intel did for generations when they had no real competition. You essentially got the same CPU with a handful of percentage point performance boost for years. And Nvidia have been pushing the pricing barrier for years since the days of Titan (and before).
We would all love AMD to provide a better or comparable product at a price that massively undercuts the competition, but they’ve arguably never been this competitive in terms of product portfolio for decades if not ever, looking at their desktop/mobile/server CPU and GPU lineup. So it’s only logical for them to price them accordingly.
But market share keeps eroding. They are like 9% or there abouts now. That is alarming.
I and many others would have jumped on a 7900 XT or XTX had it been priced what most think they should have been. They would still be making a profit I recon, maybe not as much overall, but would have improved their market share and mindshare which would help in the longer term.
Had Nvidia come in competitively you can bet they would have too. But instead they just like to tag along and undercut by $100 or so. So yeah, no loyalty from them, why should I be loyal?
The older I get, the faster it seems to go by. When one zoomes out and take a cosmic perspective, you stop caring about one company or the other so much and just go with what you feel like. No point being loyal when they ain't.
Happy to go back to AMD once they get their **** together though. But based on what I saw they did with FSR on Resident Evil 4 Remake recently I was not impressed. I have had to install a mod to get DLSS working as it is significantly better. How could they let the opportunity to showcase how good FSR is in such game?
They need to really improve FSR and make sure it is consistent in all titles it is in and be in a lot more new titles imo. DLSS is actually a bigger selling point for me since DLSS 2 than RT.
So yeah, unless they get more competitive with pricing it seems like their market share will continue to erode.
Here is my list of GPU's. Had loads of ATI/AMD cards. I don't speak as a fan boy of one side or the other. Like many here I dislike Nvidia more as a business than AMD. But how does the saying go? I won't cut of my nose to spite my face?
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RIVA TNT
GeForce4 MX440
Radeon 9700 Pro
GeForce 7900 GT
GeForce 8800 GTS
Radeon 4870
Radeon 5770
Radeon 5850
Radeon 6970
Radeon 7870
Radeon 7950
GeForce 670
Radeon 7970
Radeon 290
Radeon 295x2
GeForce 1070
GeForce 1080
Radeon R9 Nano
Radeon RX Vega Liquid
GeForce 1050
GeForce 980Ti
Nvidia Titan XP
Radeon RX 580
GeForce 970
Radeon RX Vega 56
Radeon RX Vega 64
GeForce 3080
GeForce 3070
GeForce 3080 Ti