AMD need to go 'budget prices' just for this last RDNA gen to get gamers more interested, get them on board to see how they really perform with the new FSR4 etc.
Its gona be the only way to give gamers a taste of whats to come in UDNA.. 'IF' UDNA is really a decent leap from what AMD currently have to offer.
But that will only work if AMD are actually confident in their own hardware with the UDNA series.
Problem is they're not even confident in choosing their own pricing without a little help from the Green Team