I don't get Microsoft and how they market products. I never see adverts for Windows Mobile devices and general consumers have no idea what they are about, yet MS and Nokia go for exclusive deals with single carriers in the UK and the USA. Exclusivity only works if your product is well known and sought after! It's as if they want Windows Phone 8 to fail like 7 did 
Why not have a massive advertising campaign and make the handsets available wherever ffs. Lack of release dates, information, etc, etc is just stupid when they are only selling it via one carrier in the UK! They should be promoting it and be providing all the information required already relating to release dates, etc.
Windows Phone 8 looks great, but I reckon it is going to flop as MS and marketing don't go together.

Why not have a massive advertising campaign and make the handsets available wherever ffs. Lack of release dates, information, etc, etc is just stupid when they are only selling it via one carrier in the UK! They should be promoting it and be providing all the information required already relating to release dates, etc.
Windows Phone 8 looks great, but I reckon it is going to flop as MS and marketing don't go together.