The price for every new card has been creeping up for a while now, and people can't see this?
I guess the more suckers buying these, the more will be on the members market at the end of the year for half the price when the ti version comes out at £700.
However much you make these silly statements doesn't make them true.
Prices of the fastest GoU have been static or even fallen slightly in the last 20 years. The 1080 is exactly inline with all previous launches