Having worked in retail for a long time and seen the rise of home shopping and it's chaotic effect on the already stressful job of getting shelves full, I swore I'd never shop online for food.
Then I became a full time carer. Then covid came. Then I ate my words! Tesco was my nearest pedestrian shop, so that's where I'd been shopping. But the online covid slot lottery took me to Iceland, where I'd never shopped. Throughout the pandemic I never failed to get a slot and that earned them my loyalty. I do an occasional top-up shop with Tesco, but Iceland's limited range is broad enough to suit me most of the time. You have to be very careful with their prices, but we're on a budget too so all the usual tricks of bulk buying special offers and avoiding impulse purchases (as with any shop) apply. But it's never going to match Aldi, which will inevitably be my cash-strapped port of call when my caring role ends.
I've had a pre-allocated Christmas week slot with Iceland for about two months, thanks to being a regular customer. But I had an order from Tesco two weeks ago and was surprised at the availability they had locally, having not used them for six months. Getting a slot with them is currently almost as easy as getting next day delivery from Iceland. Iceland have also introduced same day deliveries if you order in the morning**, which must be frustrating for staff to deal with but handy in an emergency.
[This post was not sponsored by Kerry Katona's retirement fund.]
**Seems to be just for 'VIP' regular customers.