YouTube Content Creators

I watched a couple of really informative and useful videos last night about titles, understanding your audience and using things like that instead of the "SEO" search type thing everyone tells you to do:


Then the same guy talking about editing, and a lot of these I do for sure! So really good ways to keep engagement all the way to the end, which is my goal. Cut the quiet, keep it engaging. Keep it snappy.


I'll definitely try to spend more time using these tips going forward. Next week's videos I think I'll see how I can start to do these sorts of things more. I need to improve my editing for sure.
 
Don't do what some others do though and speak at 100mph. It's terrible especially with jump cuts. IRL normally only done by people who are scared that they aren't interesting enough for people to listen too and so have to get whatever it is out fast enough before someone gets board of them or cuts them off. It smacks of low self worth. It's also very jarring. There's a reason you don't see it in commercial production.
 
Don't do what some others do though and speak at 100mph. It's terrible especially with jump cuts. IRL normally only done by people who are scared that they aren't interesting enough for people to listen too and so have to get whatever it is out fast enough before someone gets board of them or cuts them off.
Yea, agreed. I think it's a balance of the two. You don't want to be over the top. You don't want to be so fast. But you don't want to be so slow with loads of blank space and totally monotonous people skip.
 
Yeah those video posted are a classic example of it. Will Prowse (Solar LiFePO4 reviews) is awful for it too. (his content is good though)

John Milbank on the Bennets Bike channel speaks fast, but doesn't have the jump cuts which makes it easier to watch, but it's still a little too fast.

Now compare it so say a review by Philip Bloom (cameras), or FortNine (motorcycles) and it's clear which is easier/more comfortable to watch. A lot though does come down to the content itself, but it's always worth bearing the pacing in mind. Also consider that a lot of people watching might not speak English as their first language so speaking too fast will also turn them away (auto sub are abysmal)
 
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I watched yesterday's video from start to finish. Quite enjoyed it but sad to hear that you put your back out. I feel your pain there - **** backs. If everything goes bionic, I'll be having my spine replaced ASAP.

One thing I noticed was huge variances in the audio volume. Sometimes you were loud, and then other times you were incredibly quiet, and it was quite annoying. I'm sure some sort of compression and generally evening out of the volume could be done easily...not that I know how to edit but certainly with music, you can change the dB of each part of a song.
 
I watched yesterday's video from start to finish. Quite enjoyed it but sad to hear that you put your back out. I feel your pain there - **** backs. If everything goes bionic, I'll be having my spine replaced ASAP.
I had an oesteo appointment, which really helped. I have heat pads and going back to the oesteo on Tuesday for more work. Hoping it helps as car work is really hard to do when your back is hurting! It's an old injury, but as you know with backs, once it's gone once badly, it'll never be 100% right. I put it out 5yrs ago as my daughter skied past me and I went to catch her, was turning, whilst bent over. Took all the weight in the lower right side of my back and it dropped me to the floor in a nano second haha I've been trying to keep much fitter and building my core, so it supported my back more, which has helped a lot but back in the gym I obviously tweaked something!
Hopefully will be better soon. I have all the things I need to attempt to start the S4 now too. Battery arrived and so it's nearly at that point... and I am sure I'll have to use some serious heat on those ******* bolts on the suspension!! Many new parts mind.

One thing I noticed was huge variances in the audio volume. Sometimes you were loud, and then other times you were incredibly quiet, and it was quite annoying. I'm sure some sort of compression and generally evening out of the volume could be done easily...not that I know how to edit but certainly with music, you can change the dB of each part of a song.
Ah man this is annoying. I find it really annoying on other videos so annoyed I missed that! I'll make sure I balance out all the Db gains on clips! It was a bit of a rush to sort out due to work this week and having the kids over but will make sure on future ones! Thanks again, really appreciate the feedback it helps!
 
I had an oesteo appointment, which really helped. I have heat pads and going back to the oesteo on Tuesday for more work. Hoping it helps as car work is really hard to do when your back is hurting! It's an old injury, but as you know with backs, once it's gone once badly, it'll never be 100% right. I put it out 5yrs ago as my daughter skied past me and I went to catch her, was turning, whilst bent over. Took all the weight in the lower right side of my back and it dropped me to the floor in a nano second haha I've been trying to keep much fitter and building my core, so it supported my back more, which has helped a lot but back in the gym I obviously tweaked something!
Hopefully will be better soon. I have all the things I need to attempt to start the S4 now too. Battery arrived and so it's nearly at that point... and I am sure I'll have to use some serious heat on those ******* bolts on the suspension!! Many new parts mind.

I feel your pain!! It takes courage to do the strengthening bit. I'm still in the rehab phase I think. I made the mistake of going to a judo lesson a couple of weeks ago and I feel like much of my progress has been elimainted, which really ****** me off.

Ah man this is annoying. I find it really annoying on other videos so annoyed I missed that! I'll make sure I balance out all the Db gains on clips! It was a bit of a rush to sort out due to work this week and having the kids over but will make sure on future ones! Thanks again, really appreciate the feedback it helps!

No problem. Honestly, I mainly noticed because I was playing bass whilst listening to it and some parts I could hear fine, and others I couldn't hear at all. Sort of serves me right...but still.
 
I managed to film and put together both a Tues and a Thurs video over the weekend, so this week is scheduled and ready. Hopefully I can finish off my sewing session this week for next Tuesday's taxi trimming video, and I have some parts for the C1 arriving this week, so that's a task to complete for next thurs... keeps me busy!

Annoyingly I've not seen my transactions come in from the January period as yet. They're supposed to come in on the 27th but I haven't got anything. Thanks YT!

After deleting that video I noticed a strange period right after of darkness haha but it seems to be picking back up again with main channel videos picking back up to decentish views a day (40-50 views a day which is decent for me! haha) I just need like 100 of those :P
 
I threw together a video on the UK TV Streaming options over the weekend. This is definitely something I could work more on, as I do watch quite a lot of TV... well, selective. I don't just plump down in front of the TV and flick through channels, I target decent shows, if you know what I mean. I did do a podcast for a little while, the second half of which was what I had recently watched. I'm wondering about doing this weekly or monthly maybe? I worry a little about my 'brand' I guess. Many subs due to tech reviews and it's not that I would stop these, but these would be less common. I wonder if I should rename the channel to something a little more generic, around me rather than a subject/topic like Android?
 
I threw together a video on the UK TV Streaming options over the weekend. This is definitely something I could work more on, as I do watch quite a lot of TV... well, selective. I don't just plump down in front of the TV and flick through channels, I target decent shows, if you know what I mean. I did do a podcast for a little while, the second half of which was what I had recently watched. I'm wondering about doing this weekly or monthly maybe? I worry a little about my 'brand' I guess. Many subs due to tech reviews and it's not that I would stop these, but these would be less common. I wonder if I should rename the channel to something a little more generic, around me rather than a subject/topic like Android?
This is what I always battle with... I love building stuff. Doesn't matter if it's a baby grand piano, business, kart, car etc etc. but I decided to keep the channel mainly about the car/auto theme due to the subs and getting people to watch more of the videos (or trying). I have thought about other channels for the other stuff but not sure I'd manage to build up enough following on both channels you know?

With podcasts, I watch a load of YT about people building up "passive" incomes and they say podcasts are good, but the hardest part is that 1. it's not directly monetized, only through sponsors and 2. getting the views. If you did 1 a week, you'd have to get about 1000 listens on each one to bring in about $100 a month. So like anything, it's building an audience really.
 
I actually started another channel. Well, I actually renamed a channel I wasn't using and it may seem mad, but it makes sense in my head and I tried to map out the long game in that vs. my like and interests and how to potentially monetize those opportunities.

Here is the basis of my interests:

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You have interests at the top, channels below where I have audiences that transcend the interests. Purple ones are not monetized, but worth growing audiences for the fact that they cross these interests and subsequent activities. The two youtube channels are blue as they are channels, but have the potential to also generate revenue.

Going left to right, the orange are project cars etc. while they're potential "assets" we all know that project cars are seldom more than a money pit :P so it's a liability, but as it feeds to potential generation of revenue, it's an expense.

Red/Pink you have investments. This is where I put my money each month. I have a split on where I put X% of my salary each month between all of them. These are not revenue generating, but future wealth, so to speak. Long term.

Yellow is direct products I am building, which is why it spans all spaces for both.

Green is potential revenue generation, which a lot can come from affliate through other activities and investments, through a big enough audience, hence the link and requirement of the audience.

Finally, you have digital products I have on offer/ in production (courses are in progress right now as it happens).

It may seem weird but for me structuring it out more helped to think about what's important and where to put most efforts when it comes to growth or "marketing" or growth of channels and what the impact of that would be.

I can't link the new channel, but it's called Real Talk Business and it's literally starting with 0 subs :D but I plan on getting some more videos out each week in that sort of style which is totally different to my car vlog style stuff.

I'm pulling back to 1 video a week on the other channel too, it was 2 because I was getting the stuff done, but want to structure it more going forward and it'll be too hard to maintain a 2 per week with getting the work done on all the projects :P

The reason I cited both twitter and linkedin as channels is due to the following and the potential reach in certain spaces. I recently got back on twitter and have been enjoying the conversations and likeminded folk "building in public" which is great for marketing for your ventures, too. Talking about what you're doing and all your wins and **** ups haha


Engagement has been decent so far the last month anyway:
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Although my audience is smaller here, only 941, I do think there is potential to plug away and grow this engaging with people and joining the conversation.

Likewise, I've been on Linkedin for years now. Longer than facebook I think. So my audience is pretty large, so would make sense to maximise the growth there, too.

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So yea, that's how I spent my week off with COVID, I plotted out my personal strategy like a business and created priorities around it all. Annnnd now you know why I'm now single :P
 
I gave up on YT content creation as it took too much time for little reward.

A few years ago I wrote a small app, and last year for a laugh I sent it to a couple of tubers who subsequently reviewed it and I made £250k profit in 12 months... Bloody powerful platform for creating a passive income stream from a program I wrote a long time ago.

So now I use YT to promote my products and not waste time creating my own content.
 
I gave up on YT content creation as it took too much time for little reward.

A few years ago I wrote a small app, and last year for a laugh I sent it to a couple of tubers who subsequently reviewed it and I made £250k profit in 12 months... Bloody powerful platform for creating a passive income stream from a program I wrote a long time ago.

So now I use YT to promote my products and not waste time creating my own content.

I think it can be and I do think it's going to get more the way people promote things, so great for companies going forwards. I do think that there is a hell of a lead time in building an audience though, compared to using it like you have and playing the existing game if that makes sense.

What was the program? Would love to know! That stuff fascinates me
 
I would love to say but the post will get deleted!

For me it was finding the right tubers to review the app, not your 1m+ lot they would not have any interest or would want commission etc.

Just had a look at my management accounts and since the review the app has brought in £410k net profit.

I have another three apps based on the first ready to go live!
 
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