Still waiting...
I actually started another channel. Well, I actually renamed a channel I wasn't using and it may seem mad, but it makes sense in my head and I tried to map out the long game in that vs. my like and interests and how to potentially monetize those opportunities.
Here is the basis of my interests:
You have interests at the top, channels below where I have audiences that transcend the interests. Purple ones are not monetized, but worth growing audiences for the fact that they cross these interests and subsequent activities. The two youtube channels are blue as they are channels, but have the potential to also generate revenue.
Going left to right, the orange are project cars etc. while they're potential "assets" we all know that project cars are seldom more than a money pitso it's a liability, but as it feeds to potential generation of revenue, it's an expense.
Red/Pink you have investments. This is where I put my money each month. I have a split on where I put X% of my salary each month between all of them. These are not revenue generating, but future wealth, so to speak. Long term.
Yellow is direct products I am building, which is why it spans all spaces for both.
Green is potential revenue generation, which a lot can come from affliate through other activities and investments, through a big enough audience, hence the link and requirement of the audience.
Finally, you have digital products I have on offer/ in production (courses are in progress right now as it happens).
It may seem weird but for me structuring it out more helped to think about what's important and where to put most efforts when it comes to growth or "marketing" or growth of channels and what the impact of that would be.
I can't link the new channel, but it's called Real Talk Business and it's literally starting with 0 subs
I'm pulling back to 1 video a week on the other channel too, it was 2 because I was getting the stuff done, but want to structure it more going forward and it'll be too hard to maintain a 2 per week with getting the work done on all the projects
The reason I cited both twitter and linkedin as channels is due to the following and the potential reach in certain spaces. I recently got back on twitter and have been enjoying the conversations and likeminded folk "building in public" which is great for marketing for your ventures, too. Talking about what you're doing and all your wins and **** ups haha
Engagement has been decent so far the last month anyway:
Although my audience is smaller here, only 941, I do think there is potential to plug away and grow this engaging with people and joining the conversation.
Likewise, I've been on Linkedin for years now. Longer than facebook I think. So my audience is pretty large, so would make sense to maximise the growth there, too.
So yea, that's how I spent my week off with COVID, I plotted out my personal strategy like a business and created priorities around it all. Annnnd now you know why I'm now single
Yea, so this is going. I wanted to come back and post on progress on the above diagram really. I still need to work on a strategy for Linkedin growth, but not growth as in numbers of people, but engagement and content strategy, so it's on my list but I have been focusing on the other parts. Which I feel have been going OK so far...
From the top of the diagram my twitter engagement and growth has been great.
I had a couple of tweets get mega impressions, hence a 12% minus on impressions, but you can see it's still double what it was previous period, too. Growing my following. Generally very pleased with this progress on this channel.
I rebranded the BFT YT channel to MotaFund Projects for the future line up with the new product side of things as noted on the picture. The channel is fine. I haven't given it huge love but views are averagely OK, but YT demonetized me so I was a bit like meh, FU, I'll get that sorted first and pull things more inline. I resubmitted that request today and projects will continue and will start to align more as I go. On 53,640 subs at present.
New channel Real Talk Business has 5 videos out now. It's about 5-6 weeks old, I have been using the strategy I went in with. The investing/crypto/finance/business niches on YT command a much higher RPM ad revenue in general (auto stuff is like $7, but these can be like $18 at the top end), but really that doesn't matter too much at present as I'm so far away from monetization.
However, with only double digit subs (I have them hidden anyway to not put people off) I'm generating very good views (currently surpassing my other channel ha) and my tactic was using products that I genuinely used, things I found useful and creating videos that I would find useful. No expert but if I can share things from a normal person's point of view. Some of the apps I use have affiliate links. This is where on the diagram above I wanted to capitalise, too. YT Ad rev. is one thing, but it's actually often only about 25% of most big YTer revenue. A big 50% often is affiliate links.
In the last 24hrs I've had 3 people sign up for one link, and received free shares from another link... I mean, it was a good day, but it was always a part of the plan long term and I didn't think it would happen quite yet.
The share was worth $7 for one, which is great! A $7 affiliate click? I'd have to get 500 monetized views for that return at a good rate, when monetized!
The other 3 sign ups were for another investment product. If those 3 signups invest (they haven't yet, but they've signed up, I was notified) I get 250EUR per person. Yep. That's right.
I have already had another product reach out to me asking if I want to work with them as well for another investing app for affiliate linking, too. Which is another new one, which could be interesting.
So this one is actually moving quite well at the moment and it's actually nice to see happen, even starting from nothing. Especially as it is slowly moving a little bit as my diagram'd plan set out for it to.
I won't go into the activities in the two businesses below that, but things are moving well there, too. This is focusing on the content creation and YT though.
I'd 100% say to @AndyCr15 you could setup a similar thing with Tech and affiliate links. I'm sure there are options out there for things like that and programs for it.
