Personally I have no beef with an actual high end product commanding whatever price - as I've said before what I have a problem is with the lineup behind it - in the past you'd have a silly money ultra card that was a lot of money but then a card behind that which was a good bit of the performance at a more reasonable price and then a mid-range card that was actually in reach of mid-range purchasers. The 2080 at max should be a £500 card (giving them some slight slack as it is quite a big core due to fitting in the RTX functionality) with the cards below that following down in price and there should be a card that has more like 3944 than 2944 shader cores at the kind of prices the 2080 is.
Oh, I agree, 2080 should have been 2070 and so on without the crazy pricing.
I say it every time Titan was the benchmark and I forecast back then this would happen-wonder how many that bought in and vehemently disagreed now don't have an upgrade path from PTi/TXP...
The amount of complaining about Turing with insults/counter insults/even more insults between users is hitting new fabled heights as it's hit new ground mostly going between 'no limit' Nv users and 'priced out'.
We have now hit the embarrassing stage of reading victim card posts complaining about receiving insults after throwing out as many themselves.
I agree the cards are way too expensive but I don't think it is because NVidia are being even greedier than before.
The extra cost comes from using bigger silicon to cope with the extra features the cards have.
Yup, had they priced this 100-150 more than 1080ti then it wouldn't have been much of an issue. It just feels like an experiment to see how much they can sell a TI card at titan prices. Yeah its a big die and yes they used an "improved" cooler (up for debate) but it just seems too big of a mark up for what is essentially the usual 30% bump in performance.
Although the chip has increased, I really cannot envisage a $400+ increase in per chip cost, some of the 2070's are more expensive than the 1080Ti's were despite the smaller die size of TU106.
It's a dollop of greed with adding higher profit margins to combat reduced sales imo.
I'm afraid the bigger die size for extra features are worth absolutely nothing yet, the RT I can understand as MS mucked up the update, but no DLSS after the way they plugged it, is pathetic considering the extremely high buy in cost-which personally speaking was part of the reason for purchasing into Turing.
Latest ARK expansion released yesterday and I really thought DLSS was going to be included-very disappointed there's nothing there and ARK really could do with extra performance.