I would put me off if i was looking to get a couple of cards to try DSR for 4k. I would deffo hold back on the trigger until i got some good proof and test done to prove otherwise not saying or supporting the case for, just saying if it was me i would be slightly put off yes.
I still think this has been well blown out of proportion and is no where near as bad as it sounds.
If I was buying 2 cards for 4k or to try dsr/avr I would be buying a Titan or 2 290x 8gb or at a push 2 980's not 2 970's. Just my opinion.