• Competitor rules

    Please remember that any mention of competitors, hinting at competitors or offering to provide details of competitors will result in an account suspension. The full rules can be found under the 'Terms and Rules' link in the bottom right corner of your screen. Just don't mention competitors in any way, shape or form and you'll be OK.

GeForce GTX 770 Specifications Leaked, Could Surprise with Pricing

I can understand you being defensive on the subject of margins, but your accounts are public record and tell a slightly different story to the one you are telling, unless you are saying that GPU's are a loss leader and you sell millions of these high margin cables that you referred to

your net margins are not much lower than nvidia's infact

you have me over a barrel really, because if I post up any definitive proof that corroborates my story you can ban me for posting competitor links or whatever

Why would I ban you, I am speaking the truth, can say this honestly on my own life and my families.

Do you really think we made 30% on GTX 780 or any other Etailor. I could set them to 30%, but we'd sell very few if any at all, even if that was 30% on FOB price.

Like I say you could pull all the head VGA buyers from all the Etailors/distributors together and not one of them would say different.

30% does not exist on current mainstream/high-end GPU when the product is current and popular. Such margins only exist on entry level or when an extremely good deal is done or when buying EOL/Overstocks from manufacturers/distributors.

Having worked for 4 major Etailors in Europe, also having personal friends and very close relationships to people within the AIB's I know this for a fact.

To the point that if I was to speak to one of UK's largest distributors today and say hey guys, your making 30% on me on GPU, so come on cut me a better price. They would actually think I'd lost my marbles, was on button moon and smoking on a crack pipe, as its simply not possible for most to make even double digit margin at distributor level when dealing with their bigger customers.

The only time such crazy margins could/might happen is when a distributor sells into a corporate/educational/government account, they generally pay far higher prices as they simply have no idea on what the product cost. In companies I've worked for previously the corporate sales team actually sold items into corporate accounts for more than they were advertised online.

But good buyers know the cost at AIB or to distributor and smash their supplier down to get to the buy price they want and the distributor/AIB will do it as they want to win business and grow their market share.


An example would be I buy memory direct from manufacturers in Far East, even with some at factory level and I drive them so hard on price they actual sell to me at a loss and use marketing monies to fund the actual purchase and memory is sometimes one of those products where there is healthier margins, particular if the buyer is very good with his timing, for example buying months worth of stock just before the market turns and prices double/triple within a month, then big margins can indeed be achieved. But memory/flash is hugely volatile market, where GPU pricing is stable and though memory effects the overall cost its a small percentage factor in adjustment on a VGA card.
 
HD7970 with 1GHZ clockspeeds are already around £300 to £350,and the GTX770 is going to be around this price too??

Meh.

Wake me up when we have a GTX760TI at £200 to £230.


I recalled he said the 770 are gonna come in at 680's price point/level, and I don't think £300-£350 is that...

As some can't be bothered to read back a page :p

Unless I am Benny from Crossroads and massively mistaken, I read that as £300-£350.
 
As some can't be bothered to read back a page :p

Unless I am Benny from Crossroads and massively mistaken, I read that as £300-£350.
Don't get me wrong...I still find it difficult to get excited about it even if that is true...considering the price is still too high.

I mean think back about the 500 series, when the GTX480 got semi-rebadged to GTX570, it has addressed the power and heat issue, and was launch at like £260-£280 (while 6970 was at £300-£320), which was £100 lower than the GTX480's £360-£400 price toward the EOL. Granted they cut 256MB of vram in the process, but they also applied a higher clock.

Now considering the GTX680 is a cut down 256-bit card since the very beginning, I just don't see why its rebadge card should still be at £300+ after one whole gen later, particularly considering the presents of the 7950/7970 cards (unlike the situation of GTX570 which was generally considered faster than the 6950/6970 back then). And also, the GTX780 should really not had been higher in price than the GTX580 3GB back then.
 
Last edited:
Don't get me wrong...I still find it difficult to get excited about it even if that is true...considering the price is still too high.

I mean think back about the 500 series, when the GTX480 got semi-rebadged to GTX570, it has addressed the power and heat issue, and was launch at like £260-£280 (while 6970 was at £300-£320), which was £100 lower than the GTX480's £360-£400 price toward the EOL. Granted they cut 256MB of vram in the process, but they also applied a higher clock.

Now considering the GTX680 is a cut down 256-bit card since the very beginning, I just don't see why its rebadge card should still be at £300+ after one whole gen later, particularly considering the presents of the 7950/7970 cards (unlike the situation of GTX570 which was generally considered faster than the 6950/6970 back then). And also, the GTX780 should really not had been higher in price than the GTX580 3GB back then.

Somebody upgrading from an older gen Nvidia (4 series) or an older gen AMD/ATI (5 series) card might look at the 7970 Vs the 770 and think the 770 isn't badly priced at all. I am not saying this is the case but it is a possibility.
 
Somebody upgrading from an older gen Nvidia (4 series) or an older gen AMD/ATI (5 series) card might look at the 7970 Vs the 770 and think the 770 isn't badly priced at all. I am not saying this is the case but it is a possibility.

I'd rather have a 770. 10% faster and sports that lovely titan cooler.
 
At 300-350 the 770 is looking like a pretty decent upgrade to those not already on 28nm, of course I expect AMD to lower the price of the 7970 Ghz to compete.
 
In your opinion of course....
Nice of you to simply take one sentence out of context and completely ignore the reasoning I provided behind it and pass it off as I'm pulling BS out of thin-air.

In the pass, at least the high price of the Nvidia card could be justified because they were:
a) more capable on gpgpu compute performance
b) had higher memory bus, and
c) most importantly- better gaming performance;

but with the GK104, all three advantages over the competition (comparing to the 79xx cards) had pretty much went out the window, so it's getting even more difficult to justfiy the "Nvidia premium". And that's not even taking the game bundles that AMD's offering into consideration yet.
 
Last edited:
Nice of you to simply take one sentence out of context and completely ignore the reasoning I provided behind it and pass it off as I'm pulling BS out of thin-air.

In the pass, at least the high price of the Nvidia card could be justified because they were more capable on gpgpu compute performance and had higher memory bus, and most importantly- better gaming performance; but with the GK104, all three advantages over the competition had pretty much went out the window (comparing to the 79xx cards), so it's getting even more difficult to justfiy the "Nvidia premium". And that's not even taking the game bundles that AMD's offering into consideration yet.

Well it is your opinion. I don't really care about your justification behind what makes you think it is a factual point because at the end of the day it is your opinion that they're overpriced and it ain't fact. The market may disagree.

Time will tell. But looking at the way 670s/680s moved I would say that the market will disagree. And at the end of the day NVIDIA/AMD don't care what Marine-RX179 and Rusty0611 think, they care about how their products are received in the market. You need to think of the bigger picture.
 
We don't expect a mental crazy launch due to it being so similar to a 680 performance wise, as such circa 100 units, with a lot more on standby should we need them. :)

You probably can't say but are clearance price drops on the horizon for the 670s and 680s?
 
Well it is your opinion. I don't really care about your justification behind what makes you think it is a factual point because at the end of the day it is your opinion that they're overpriced and it ain't fact. The market may disagree.

Time will tell. But looking at the way 670s/680s moved I would say that the market will disagree. And at the end of the day NVIDIA/AMD don't care what Marine-RX179 and Rusty0611 think, they care about how their products are received in the market. You need to think of the bigger picture.
Oh, I don't doubt that the 770 will sell regardless, but what annoys me is as someone have put it, Nvidia is becoming the "Apple" of the graphic market (if not already is).

Pricing high is not an issue at all, IF corners haven't been cut and performance is comparable to the competition; but the 256-bit memory bus, lower vram, lower ultra high res gaming performance and weaker gpgpu compute capability clearly isn't the case.

People will no doubt still buy the Nvidia cards, but it would be similar to how people blindly buying Apple computer/MacBook instead of PC because of brand loyality or fanboynism, ignoring that they can get better value and performance products at a lower price.
 
Last edited:
Back
Top Bottom