HDEW have a shop and you can pick it up locally if you so desire, therefore you are not an importer, and have no worries about duty and V.A.T. no being declared.
They are V.A.T. registered (671947988) and you can check the validity here:
http://ec.europa.eu/taxation_customs/vies/vieshome.do?selectedLanguage=EN
Alao you being in the US means you are the 1%, the majority of people here are in the U.K. and dollar price comparisons are irrelevant.
HDEW do have a warehouse where they do import some stuff, and yeah if you ask for a VAt recipt you will get one, but if you don't you wont get one because they wont have paid VAT. HDEW is owned by the same people who Portus Digital and possibly
*******. The parent company is Validhurst, which is VAT registered, but that doesn't mean they are paying VAT on every item they sell!
The B&H comparison is valid for everyone because it shows you what the prices are like if you can take VAT and duty out of the equation and look at the raw prices before any possible illegal tax fraud is committed. You can't do that with HDEW an the like because you have no proof they are paying VAT, only proof that their partner companies don't pay VAT.
If you compare B&H with say DigitelRev in the US then you can really see the grey vs local prices differences without anything illegal muddying the water as you say. The differences are much smaller, or even non existent, which just shows you that beyond some practices like splitting up kit lenses the biggest differences European buyers see is from tax fraud.
There are exceptions with grey imports in the US being substantially cheaper but it is no where near the same extent as in the UK.
It is is At the end of the day there are only a few things the grey importers can do to lower prices:
- Split kit lenses up and sell separately
- Pawn off refurbished items as new
- Resell returned items as new
- Get stock intended for different regions with that regions pricing, repackage as local stock.
- Don't declare VAT or duty correctly.
The first 3 don't generate much savings and can annoying customers, plenty of evidence this is done extensively with some of the grey importers.
The last item is known to be done by most grey importers, it explicitly states on the website that the buyer acts as an importer and is responsible for all taxes and fees )e.g.
*******, Portus etc. DR used to do this but I think they might have changed).
The region pricing differences can make a savings, and this is why you can end up with out a warranty and Asia regional camera.
They can't magic savings out of thin air.