RTX 4070 12GB, is it Worth it?

[RatmanGB]

I'd really like a new GPU and I could afford one but I just can't bring myself to spend the money. £750 for the 4070 is still too much.

Random question, if the 4080 12GB became the 4070 TI, were Nividia intending the card coming out in April to be the 4070 TI?

 

[Author_25]

Once again I'm hearing prayers of AMD pricing their cards lower... to get the desired Nvidia cards lower...

It's definitely got the weight of a prayer. AMD has to drop prices without any benefit to them, for people that won't buy

They can just stay just below Nvidia pricing and the money coming in or not will tell the truth.

I no longer believe that AMD or Intel will force Nvidia's prices lower and that Nvidia is resting on its current dominance of the market to keep prices high.

Though I normally but Nvidia, and I wanted the 4070 to be worth buying, I am almost certainly going AMD this time, yes there prices are high as well, but they have not completely lost the plot, and Ray Tracing is not my primary concern.

 

[Aretak]

I'd really like a new GPU and I could afford one but I just can't bring myself to spend the money. £750 for the 4070 is still too much.

Random question, if the 4080 12GB became the 4070 TI, were Nividia intending the card coming out in April to be the 4070 TI?

Who knows at this point. They may have still called this the 4070 and slotted in a slightly less cut down version with faster memory later as the Ti. An unintentional "leak" on Gigabyte's website recently suggests that Nvidia is probably at least considering other variants of the 4070 with slightly more and slightly less gimping.

 

[Sh4rkie]

A bonkers price for that class of card if it's anything near £750!

 

[Darujhistan]

More gimpage for 2x-3x pricing incoming.

 

[ToOo]

No.
Gravity needs to and will reassert itself, Nvidia and Amd have completely rinsed the market by offering no improvement at all in £/FPS.
£700 for a 4070 is a terrible deal, FFS the £900 4070ti doesn't even convincingly beat the 3080 at 4k, a card launched 2 years ago at £650.
Sure charge £1600+ for the top sku. People who want the best can afford it, go ahead and charge £3000 for Rtx5090 and I guarantee it will still sell.
But the vast majority of home user market is targeting sub £300.
6700xt / 3060ti performance at £300 with 16gb of ram is what we need or else pc gaming will start to become irrelevant.

 

[SpudMaster]

I'm not sure whether to try to buy a used RTX 3080 for ~£500, or maybe get a RTX 4070 FE for £600...

Where are you getting £600 for an FE from? Rumours are suggesting its going to have an MSRP ofd £750 with the review embargo lifting on the April 12th and any 4070 cards that cost more than £750 then embargo lifts on the 13th

 

[OnlyMe]

I'm desperate to replace this aging 1070 but really, those prices are stupid. I mean I CAN afford it, but can I justify it? We are all sat here waiting for normality to return after the madness of the pandemic and chip shortages, but nVidia obviously have other ideas. I've not had an AMD card for more than a decade, but thinking about going that way. Their prices are still stupid, but not as stupid as nVidia.

I can buy a whole Xbox X for 500 quid...

 

[random_matt]

Once again I'm hearing prayers of AMD pricing their cards lower... to get the desired Nvidia cards lower...

It's definitely got the weight of a prayer. AMD has to drop prices without any benefit to them, for people that won't buy

They can just stay just below Nvidia pricing and the money coming in or not will tell the truth.

AMD should sell the GPU division. Does not matter what they do, if the 7900 XTX was faster than a 4090, people would still buy Nvidia.
Not sure why they bother, sell it MS, bet that name would benefit it.

 

[random_matt]

I'm desperate to replace this aging 1070 but really, those prices are stupid. I mean I CAN afford it, but can I justify it? We are all sat here waiting for normality to return after the madness of the pandemic and chip shortages, but nVidia obviously have other ideas. I've not had an AMD card for more than a decade, but thinking about going that way. Their prices are still stupid, but not as stupid as nVidia.

I can buy a whole Xbox X for 500 quid...

Buying any GPU is dumb, buy the X.

 

[g67575]

Where are you getting £600 for an FE from? Rumours are suggesting its going to have an MSRP ofd £750 with the review embargo lifting on the April 12th and any 4070 cards that cost more than £750 then embargo lifts on the 13th

Because £750 for a RTX 4070 is just not credible.

People will just buy a RTX 3080 instead if they do that.

 

[OnlyMe]

Buying any GPU is dumb, buy the X.

But then I would have to learn to use one of these newfangled game controller thingies!

 

[random_matt]

But then I would have to learn to use one of these newfangled game controller thingies!

Sounds tough.

 

[Poneros]

This "leak" feels like a planned price anchoring strategy to me. So when they release it for $649-$699 people will be more accepting of it.

Regardless, the prices are dumb. Guess they've decided to burn it all down this generation & prep to value-price the next gen.

 

[random_matt]

This "leak" feels like a planned price anchoring strategy to me. So when they release it for $649-$699 people will be more accepting of it.

Regardless, the prices are dumb. Guess they've decided to burn it all down this generation & prep to value-price the next gen.

That occurs in consumer behaviour all the time. All businesses do it, Nvidia are not dumb, we are.

 

[Darujhistan]

This "leak" feels like a planned price anchoring strategy to me. So when they release it for $649-$699 people will be more accepting of it.

Regardless, the prices are dumb. Guess they've decided to burn it all down this generation & prep to value-price the next gen.

I think they'll just push prices further up next time.

 

[welshrat]

lol No

 

[Author_25]

This "leak" feels like a planned price anchoring strategy to me. So when they release it for $649-$699 people will be more accepting of it.

Regardless, the prices are dumb. Guess they've decided to burn it all down this generation & prep to value-price the next gen.

That is a good possibility, as there looks like there will be 10GB, 12GB and 16GB models so they may launch the 12GB at £600 to £650 first so it looks better than it is, and see the 10GB model at £500-550 and the 16GB model at, £700-750.

Then comes the AIB prices that will higher still in most cases.

 

[Lightnix]

Haven't read the whole thread so not sure if this idea has been said already but: It feels to me like Nvidia is following some kind of advanced decoy pricing strategy. Kind of like how popcorn can be priced in cinemas or how apple likes to price MacBooks. Whereas historically GPUs tended to be priced either in line with performance or even with diminishing returns, they're trying to set it up so that it always makes sense to spend more money. Or rather, that it never makes sense to try to save money on GPUs.

The small popcorn is comically tiny and the large is quite a bit bigger while not being much more expensive than the medium. This drives sales to the large. So it is here, the 4070 ti to will be much faster and not much more expensive. And why wouldn't they do this? It's a winning strategy in a lot of fields.

The main issue with this is they are going to leave a lot of room at the mid-range for somebody wanting to take higher volume sales. It depends on whether AMD or Intel want to capitalise on this opportunity or whether they'd just like to follow Nvidia's lead.

 

[g67575]

'Moore's Law Is Dead' doesn't know anything though. Some people just regard him as someone who does for some reason.

I'd go along with the theory that there may be 2 or 3 versions of the RTX 4070 with differing amounts of VRAM.

They might even have exactly the same GPU dies.

Nvidia knows there are people who will pay lots for a Nvidia card with 16GB of VRAM. Additionally, why pay for what you don't need? 12GB ought to be enough for 1440p.