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The first "proper" Kepler news Fri 17th Feb?

ALXAndy said:
IMO after what Nvidia had said about it (and about ATI) that it would absolutely destroy the 5 series Radeons. It didn't.

It was too expensive. 5-10% faster at launch than a 5870 does not make it worth £100 more. So it was priced wrong, given that it had perfect competition. It was months late, it was hot, it used a lot of power, it made a lot of noise.

Which the 5870 did none of the above. So it lost, miserably, hence it was a complete failure in both spec terms and PR terms.

It saw the end of many companies, one of whom being BFG. There was hardly anything at all positive about Fermi's launch, other than the laugh it must have given the top bods @ ATI.
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Was it only 5-10% faster?

I shall have to go and have a look around at the old reviews, I thought it was a fair bit more than that.
 
All the rumours and speculation will soon be brought to a close. I rely on Gibbo to give us his bench marks and overall opinion.

This is what I will be deciding on.
 
ALXAndy said:
Look at what is happening to GAME right now. That is what happens when you get above your station and think you can act and treat people however you want to.

They will quite rightly be starved into administration as a reward for how they treat people.
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Agree completely.
 
Sin_Chase said:
Again you are misguided in thinking that you make a difference.

nVidia sell an order of magnitude more to other channels compared to enthusiasts.
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As someone who works in the retail buisness, this comment makes me very angry.

It's true that your own single purchase of a graphics card makes very little difference. But did you know on average you will tell 8-9 (can't remember the exact number) other people about your bad customer service experiences?

And you'll tell the same amount of people about your good customer service experiences (especially if a company can turn a bad experience into a good experience -- eg, faulty product turned into a free upgrade).

And some of the people you tell will tell their friends and on and on.

As long as you're not ONLY purchasing and never engaging other people in discussion about the products, what you say and do does make a bloody difference.

A good example of all this is lots of people (people semi-experienced with PC upgrades) refuse to even think about buying ATI/AMD cards from my shop due to "bad drivers", even though AMD drivers are mostly problem free these days. AMD is going to have to spend years more convincing people their drivers are fine (or NVidia will have to make a lot more slip ups...).

Enthusiasts are a small portion of the business, but they're a large part of what NVidia designs products for (though I don't mean that 100%; can't think of a better way of putting it right now...). If enthusiasts aren't kept happy, products get bad reviews, and lots of enthusiasts will tell their less tech savy friends not to purchase the products when it's time to do an upgrade.

Btw, yes, some of this is my opinion, but the first 4 paragraphs are facts :)
 
SirCanealot said:
As someone who works in the retail buisness, this comment makes me very angry.

It's true that your own single purchase of a graphics card makes very little difference. But did you know on average you will tell 8-9 (can't remember the exact number) other people about your bad customer service experiences?

And you'll tell the same amount of people about your good customer service experiences (especially if a company can turn a bad experience into a good experience -- eg, faulty product turned into a free upgrade).

And some of the people you tell will tell their friends and on and on.

As long as you're not ONLY purchasing and never engaging other people in discussion about the products, what you say and do does make a bloody difference.

A good example of all this is lots of people (people semi-experienced with PC upgrades) refuse to even think about buying ATI/AMD cards from my shop due to "bad drivers", even though AMD drivers are mostly problem free these days. AMD is going to have to spend years more convincing people their drivers are fine (or NVidia will have to make a lot more slip ups...).

Enthusiasts are a small portion of the business, but they're a large part of what NVidia designs products for (though I don't mean that 100%; can't think of a better way of putting it right now...). If enthusiasts aren't kept happy, products get bad reviews, and lots of enthusiasts will tell their less tech savy friends not to purchase the products when it's time to do an upgrade.

Btw, yes, some of this is my opinion, but the first 4 paragraphs are facts :)
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Well said Sir :) I agree with this.
 
Nvidia are not a monopoly. Customer satisfaction is important to them, even if the enthusiast market is much smaller than their other markets. You can't just gradually annoy an entire sector of your market and hope not to see repercussions. Their shareholders would not stand for it, even if that market represents a small percentage of their overall income. It's just not good business sense. This is why a company like Tesco will bend over backwards to help you if you report a maggot in their Petit Pois (yeh, happened to me...). They will throw vouchers at you to stop you telling your story to other people (or the papers), which will have a knock-on effect. That effect might only be tiny to start off with but these things can snowball and a company can get a bad reputation before you know it.

There is also a *huge* amount of brand loyalty in the enthusiast market. If brand A annoys people they tend to stick with that brand for as long as possible before deciding to go with brand B but once they've changed they rarely go back. An example would be people who were totally AMD CPU only. After Bulldozer and the success of the 2600/2700 range many of these are now jumping to Intel and are very, very unlikely to go back. Again, this is only a small percentage of the company's customer base but these things can snowball fast.

Don't underestimate the little guy. He might not be able to punch you in the face but he can nibble on your ankles until you can no longer stand up.
 
mothermachine said:
Nvidia are not a monopoly. Customer satisfaction is important to them, even if the enthusiast market is much smaller than their other markets. You can't just gradually annoy an entire sector of your market and hope not to see repercussions. Their shareholders would not stand for it, even if that market represents a small percentage of their overall income. It's just not good business sense. This is why a company like Tesco will bend over backwards to help you if you report a maggot in their Petit Pois (yeh, happened to me...). They will throw vouchers at you to stop you telling your story to other people (or the papers), which will have a knock-on effect. That effect might only be tiny to start off with but these things can snowball and a company can get a bad reputation before you know it.

There is also a *huge* amount of brand loyalty in the enthusiast market. If brand A annoys people they tend to stick with that brand for as long as possible before deciding to go with brand B but once they've changed they rarely go back. An example would be people who were totally AMD CPU only. After Bulldozer and the success of the 2600/2700 range many of these are now jumping to Intel and are very, very unlikely to go back. Again, this is only a small percentage of the company's customer base but these things can snowball fast.

Don't underestimate the little guy. He might not be able to punch you in the face but he can nibble on your ankles until you can no longer stand up.
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I wwebsite as on the Internet
 
If Nvidia disappoints, not only their upcoming launch but future launches will suffer. Therefore their statements about AMD being "underwhelming" best be backed up. Or else they've made people wait for nothing.
 
http://hardforum.com/showpost.php?p=1038469967&postcount=68

680 will be impressive depending on pricing.
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http://hardforum.com/showpost.php?p=1038472599&postcount=89

You will start to see benchmark leaks and such probably in the next couple of days. I think most of those will be at less than 2560 resolution. And let's face it, you don't need a flagship card for resolution that small. Honestly, like always, we are going to have to put it through [H] large resolution gaming paces before we make a call on where it is compared to 7970. I think the 680 will be faster but by how much, we don't know yet, and I have seen NO MSRPs confirmed.
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Stanners said:
How was it crap?

Hot.. yup, but with good airflow in your case it was not so much an issue

Slow? .. Faster than what ATI had to offer at a cost.

Power consumption.. Not really worth batting an eyelid at.

So come on please expand.
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6 months later than 5870

Hotter, used more power, cost 50% more

And it beat it by 10% at launch, that's why fermi was crap
 
straxusii said:
6 months later than 5870

Hotter, used more power, cost 50% more

And it beat it by 10% at launch, that's why fermi was crap
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I thought it was the GTX470 that was ~10% faster than the 5870? The GTX480 is pretty much equal to a 6970 which is supposedly ~30% faster than the 5870.

The 480 did run hot, but it was much faster than the 5870, and overclocked better (percentage wise) too. The 480 was and still is great card.

edit: According to TPU relative performance, the 5870 and GTX470 are pretty much equal and the 480 is 20-25% faster. The 480 is also ~5% faster than the 6970.
 
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555BUK said:
I thought it was the GTX470 that was ~10% faster than the 5870? The GTX480 is pretty much equal to a 6970 which is supposedly ~30% faster than the 5870.

The 480 did run hot, but it was much faster than the 5870, and overclocked better (percentage wise) too. The 480 was and still is great card.

edit: According to TPU relative performance, the 5870 and GTX470 are pretty much equal and the 480 is 20-25% faster. The 480 is also ~5% faster than the 6970.
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The 5870 is better than the 470.
 
So the GK104 is going to be $299 in the US,over 10% faster than an HD7970 3GB,consume less power and has a shorter PCB??

Essentially that is what the rumours are saying ATM.

:confused:
 
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