People have been using hipers with heavily overclocked C2D's and 2900XT's, I did, did it fail? nope.
You are trying to say that people buy PSU's based on the wattage only, so they see a 700W PSU and buy it because its got so much wattage, what you fail to understand is that one of the most important things is the amps on the 12V rails, now the failed hipers have not blown becayse they've been powering too much, seems like a few have gone on lower powered rigs which suggests reliability, now It must be that they changed manufacturer of the components as some Hipers were reported to be very light compared to older ones, infact max did a comparison on the forum somewere its worth taking a look.
If you're going to be building a high end rig you'll be looking at the specs of a PSU.
There is no typo on that sticker.