I would be interested in the exact wording of the social media policy
Overview
Social media is part of our daily lives, both for personal use on sites such
as Facebook, LinkedIn and Twitter and also as a business tool for on the
Colleague Facebook Group, Google and Yammer. As a business, we
actively encourage the use of social media to share ideas and two way
discussions, and this policy outlines how we can use it smartly.
In short, let’s use social media for constructive conversations, and please
don’t post, comment or upload inappropriate content relating to company
your colleagues, customers, suppliers, shareholders or visitors. Doing so
poses risks to you, our reputation, confidential information and compliance
with the law.
Key Principles
You are personally responsible for any content that you publish on
social media.
This policy applies to all colleagues using social media sites in or
outside of work, for business and personal use.
By social media sites we mean any blogs, wikis and other online social
networks. This includes internal or ‘closed groups’ such as Yammer,
Google and the Colleague Facebook Group.
We do monitor sites and will remove or ask you to remove posts if you
post or upload serious, discriminatory or criminal comments or images
that offends our values, brings our name into disrepute, breaches
confidentiality or is deemed unacceptable to our customers and
colleagues.
Breaching the policy can result in disciplinary action.
We retain the right to withdraw access to internal sites at any time,
without notification and to remove posts classed as inappropriate.
Protect our brand
We all have a role in promoting and protecting our brand, and here are
some guidelines to help you do it on social media:
Please don’t respond to a negative post unless it is part of your role.
Please don’t post comments that undermine our business.
Please help us protect you, our colleagues and business by escalating
any policy breeches of issues:
o external sites: flagging to the Social Media team by posting #social
or telephone 999999999 and ask speak to a manager
o internal Colleague Facebook: flagging to the Internal
Communications team by posting #admin or ‘Report Post’ in the top
right of the post.
Be smart, respectful and confidential
Smart: Your comments can affect our reputation and could be in place for
a long time.
Respectful: Let’s speak to each other as we would face to face. We
should respect others and behave in line with our Equality and Diversity,
Bullying and Harassment and Code of Conduct at all times.
Confidential: Let’s not disclose or upload commercially sensitive
information, identify a customer or supplier by name and respect our
values, copyright and trademark laws (including logos).
Internal and ‘closed’ groups
Internal social media sites allow us to have business related discussions,
promote corporate events and fundraising activities and discuss important
matters in a safe, confidential and professional forum; this is not the place
to raise personal or local issues or grievance and disciplinary matters.
Dos and Don’ts
In a nutshell, here are some tips when using social media – whether it’s in
your own time or on a private device at work:
Do Don’t
Think before you post – you’re
responsible for everything you say
online.
Upload anything that could show
company in a negative light or
damage anyone’s reputation.
Avoid offensive or discriminatory
posts about anyone.
Pick fights; they never work out.
Keep confidential business out of
social media.
Post any defamatory, vulgar,
obscene or threatening material.
Use common sense and courtesy.
Apologise if necessary, and let’s
admit mistakes if we make them.
Talk about our customers,
shareholders or suppliers, unless
previously agreed.
Be respectful of others, their cultures
and their rights to privacy.
Access, download or forward
inappropriate or offensive material.
Post accurate and work relevant
information on internal sites.
Use our logo or any Company
images in a personal capacity.
Access social media only during
breaks or outside of working hours.
Give your opinion on behalf of
company unless it’s your job.
Raise concerns about the security of
your account with the relevant social
media site help function.
Raise grievances or complaints on
our internal sites.
I know about it. Its in handbook and in staff areas.
